Customer Care is how a business looks after its customers. This includes everything from the moment a customer makes contact with your business, at point of sale, during the provision and installation of goods and after sales care.
For a long time this has been a major bone of contention for me, and over the years as an Operations Manager I have suffered the wrath of a couple of customers due to bad levels of service and customer care. And to be honest, sometimes I’ve deserved it, most of the time it’s because somebody in the organisation has failed to keep a promise they made to that customer. The main one is not phoning the customer back or not keeping him fully informed especially if there is an installation problem or time issue.
If you only pick up on one thing in this article it will improve your customer care……. (more…)
Conservatory Installer 