Archive for February, 2012

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Here we go the final part 3 of the article where it all makes sense

The answer really is quite simple………….

It might sound a bit blasé, but the answer really is that simple!……. You have to use the markets leading user-friendly conservatory and orangery sales, survey and ordering software.

Gone are the days where potential customers will spend 10, 20, 30, maybe 40k or more based on a simple lined sketch drawn on the back of a cigarette packet. With more and more customers using the internet they have become more knowledgeable about the designs they desire and the price range of that design. The majority of customers know that 3D design imagery is available and will expect to see you using it as a fundamental part of the service you provide and if you don’t provide that professional service, another company will and what’s more they’ll win the sale!

Can you really afford not to use an industry leading, result proven, software package and leave other companies to sweep up the business that’s out there?  Especially when the very precious leads, you’ve worked so hard to get fail to be converted into sales. I don’t think so!

Take a look at the short introduction video clip below (more…)

Over the years in the double glazing industry one thing I have really looked forward to and enjoyed was the annual day out with colleagues at the industry trade shows in the NEC Birmingham such as Glassex and then Interbuild.

Without doubt in the early years Glassex was the best trade show around and you could get a preview of the latest industry innovations coupled with meeting people who have the same enthusiasm for the industry. It was without doubt a good day out, where you could see new products, meet suppliers and build business relations with companies. Sad times for us all, when it shrank, year on year and eventually died a death.

A small amount of double glazing exhibitors then showed at Interbuild which was more of a   construction show than a double glazing exhibition. It was like as if they had nowhere else to exhibit their products. The double glazing side of the exhibition was quite limited with not that many   exhibiters attending. At Interbuild you could see all the things you were interested in an hour or so, whereas back in the day you could spend all day in Glassex and still not cover it all.

As I said happy days are here again! A brand new Trade Show has been launched.. (more…)

In Part 1 of this article I talked about the 10 things you would like to improve in your sales business.

Following on, Part 2 will help you reduce those costly, frustrating, profit draining parts of your sales business that I know you will not be happy with. I’m not trying to tell you how to suck eggs, but I’ve always found it helps to get a little reminder to jog the old grey matter into seeing what you may be missing and how you can improve certain areas.

Quite often, when you are in a high pressure environment with lots going on it is difficult to see what to do for the best. We sometimes loose our way a little, I know it happens to me at times and it can be a breath of fresh air when someone looks from outside the goldfish bowl with a unpressurised  view and gives us some pointers. I’m the first one to thank them for showing me things I couldn’t see for looking. Even if you only pick up on one thing it will have been worth while listening.

I’ll bet the top ten reductions you would like to see in your business are… (more…)